Web Content Management (WCM)
Many companies are struggling to keep up with the latest technologies and skills and are turning to WordPress as their choice in Web Content Management (WCM). The demand from smart phone users has created a demand for many business to go digital with a responsive design (the site pages will resize and even reconfigure based on the dimensions of the user’s screen).
Web Content Management (WCM) isn’t new. But customer demands and expectations are changing. More than 68% of Americans today use smart phones. That’s why finding the right WCM solution that supports delivering better digital experiences is important.
C: Custom Website Design
Some companies have needs that don’t fit neatly into any of the other packages. Our custom plan allows you to pick and choose, in consultation with us, to select the precise combination of features that best fits both your needs and your budget.
XS: Extra Small Website Design
A good fit for one-page “thin” type sites: landing page, funnel page, marketing campaigns, product/services announcements, special offers.
Businesses also often use one-page sites, also called thin sites, in A/B testing, specific advertising campaigns, email campaigns, coordinated marketing programs, members and affiliate sites. These one-page thin sites can be either standalone or else gateways to the company’s main site.
S: Small Website Design
A good fit for individuals; authors, musicians, artists, consultants, teachers, tutors and coaches; small well-being service providers (yoga studios, fitness, hair salon, computer repair), small local food stores (candy shop, bake shop), take-out restaurants (pizza, subs, Chinese, Mexican), one-person local professional service providers (doctors, dentists, chiropractors, attorneys, accountants, insurance agents), trade service providers (carpenters, electricians, plumbers, painters, central air conditioning); home upgrades (roof, window, door, siding and flooring installers, handyman services), small movers, junk removers, florists, auto repair shops, small care providers (child, seniors, pets), small landscapers, wedding planners, caterers, real-estate home-staggers, personal services (beauty salon, hair care, fitness trainers).
M: Medium Website Design
A good fit for businesses that need a way to showcase products, or provide information on a variety of services. They may need to present charts, diagrams, PDFs, Word documents, Excel spreadsheet files, Access database files, engineering TIFF files, technical support files, user training files, research reports, and in general a broader degree of organizational information. Also good for small-firm professional service providers (doctors, dentists, chiropractors, small law firms, small accounting firms, insurance agents),
This is a good fit for companies that have a considerable amount of images and information to provide. Typical B2C service providers include, home re-modelers, packing and moving companies, small realtors, small local clubs and organizations. Typical B2B providers include small manufacturers, reps, value-added re-sellers, consultants, affiliates, engineering and architectural firms; technology, biotech and pharmaceutical research companies.
L: Large Website Design
These are typically LLCs , Sub-S Corporations, Organizations and Associations who provide more extensive information than M (medium); they often are mid-size manufacturers active enough to need ongoing content changes, customer support, and have in-house staff to update and maintain the site.
XL: Large Website Design
These are typically LLCs , Sub-S Corporations, Corporations, Organizations and Associations who provide a more extensive line of products or services than L (large); they often are large enough to have an in-house department with full-time staff to design, build on, update and maintain their site.
These companies often can maintain their site in-house but want transitional support. They want to wind up with a fully working site that allows them to be their own designer and developer with WordPress.
Development and Support
In addition to the initial transition to WordPress, clients may want help to support and advance the capabilities of their site. They may want contract help to…
- select, install and configure plugins for an existing site
- create landing / squeeze pages for an existing site
- have advanced squeeze page creation capability
- have one or more advanced sales funnels
- set up response and conversion rate monitoring
- set up A/B and multivariate split testing
These and similar needs require consultation, collaboration and often customization that can’t be standardized. They require a firm that can listen and understand your unique business objectives from a web strategy point of view. WebGrow has been doing precisely that for 20 years.